American Clean Power (Lot Sixteen)
We helped Lot Sixteen launch this new trade association with a fully integrated process that included research, naming, logo and brand identity, and complete creative and production services. Since then, ACP has continued to grow both its membership and its influence.

To bolster their state-specific messaging, we created Fuel for Thought—a multi-platform digital campaign featuring landowners and businesses who’ve seen real benefits from local clean power projects. It’s a soft sell, showcasing authentic, independent voices who speak with quiet confidence about economic value rather than environmental ideals. The campaign has gained traction in red and purple states alike. Deliverables include paid advertising (video, audio, digital display) and social content in both long- and short-form video.