Resolution Copper (Lot Sixteen)
We created and produced an integrated campaign to demonstrate local support for the Resolution Copper project—one of the largest undeveloped copper deposits in the U.S., located near Superior, Arizona. At a pivotal moment in the project’s approval process, we helped bring forward the voices of those closest to it. Filmed on location, the campaign featured Resolution employees and local business owners speaking candidly about the project’s value to their town and its future. Deliverables included online video, display, print, and radio—each grounded in real community perspective.